14 Questions to Ask Your Restaurant PPC Agency Before Hiring

Updated On
October 10, 2024
14 Questions to Ask Your Restaurant PPC Agency Before Hiring
Top PPC questions to ask a restaurant paid ads agency. Learn how to evaluate their strategy, costs, and experience to ensure the best results for your business.

Considering hiring a PPC agency to boost your restaurant’s online presence? Asking the right questions can make all the difference in ensuring you get the best results from your paid ads. In this article, you'll find the most important questions to ask a potential PPC agency, tailored specifically for restaurant advertising.

By the end, you’ll be prepared to make an informed choice that aligns with your goals and budget, helping you attract more diners and grow your business.

How Much $ Do I Need To Invest?

We always suggest using the baby-step strategy.Start with the lowest amount at the beginning. However, it’s important to remember that a so-called “entry point” exists.It means an accurate forecast needs to be done individually to understand the best “lowest” amount of money needed to start ads that will perform properly.In our practice, about $1000 monthly is enough for local Paid Ads to start seeing great results. But again, it’s individual to each restaurant business.

How Much Do You Charge?

We always suggest using the baby-step strategy.Start with the lowest amount at the beginning. However, it’s important to remember that a so-called “entry point” exists.It means an accurate forecast needs to be done individually to understand the best “lowest” amount of money needed to start ads that will perform properly.In our practice, about $1000 monthly is enough for local Paid Ads to start seeing great results. But again, it’s individual to each restaurant business.

When Can I Expect The Results?

When advertising an Online store, you start seeing results the same day, but only if everything is set up accordingly.

Can You Make An Online Store?

Sure, we have the exact process of building an Online store for restaurants that meets all the standards and the best user experience overall. We also don't make it for free. We charge from $5K to $15K for an Online store, depending on the size of your restaurant.

How Long Does Setting Up Take?

Let’s put it this way. If you already have an Online store that’s working perfectly fine, then all you need is an active Google Ads campaign, which takes us 2-3 days to set up and launch to get instant results after launch. If you don’t have an Online store, you must build one first. For example, our team takes 2-3 weeks to make a fully-loaded, ready-to-go Online store.

If I Spend More $, Do I Get More $?

It’s hard to say how much you have to invest. The number doesn’t have to increase all the time because local Paid Advertising won’t generate more sales if you increase your Ad spend twice as much. For instance, in our experience, if you start with $1000 monthly, you won’t have to go higher than $2000 monthly with Google Ads, not any time soon.

Can You Manage My Online Presence?

Yes, we absolutely can and will be more than happy to manage your entire Online presence, taking care of your Paid Advertising campaign, Social Media, Website SEO, Email Marketing, and Website Development. We have been doing this for all our existing clients daily, month-to-month since we start working together on day one.

What If It Does Not Work?

Well, nobody’s perfect, and nor do we. Whatever may happen will turn things upside-down in seconds. However, we are not forcing anyone to sign any type of contract. We believe that the best contract - is our results. So, if things are not going to work out between us, we’ll try to do our best to make it work, and then if it still does not work, we won’t hold you.

What If I Need A Contract?

Well, that’s not a problem as well. If there are reasons why the contract is required for you, we’ll be more than happy to get it discussed.

How Can You Guarantee Results?

We have specialized in specific industries for years, and unlike other companies, we are not “testing” strategies. We have the exact way of getting your business to another level using the power of the Online world. We’ve done this with our existing clients, which has always worked perfectly. We’ve spent hundreds of thousands of dollars to figure out what works and what doesn’t. Also, our case studies show actual results for real businesses.

If I Want To Stop Working With You?

As mentioned, we are not holding you by using contracts, lawyers, or anything like that. So, you are free to go with absolutely no obligation if that’s the case.

If I Don’t Want To Work With You?

We are not forcing anybody to work with us. Instead, please, don’t work with us AT ALL if you don’t understand the value of Digital Marketing and don’t want to know anything about the topic. It simply won’t work. We deal with people highly interested in the success of their business and its further growth.

If I Wish To Work With You Forever?

Perfect! That is what we want. We are chasing lifetime relationships because we know that we deliver real results, and we want you to make money with us, allowing you to grow your business and live the life you deserve. It is a win-win scenario.

How Are You Different From Others?

Great question. It’ll be dumb to say that we are better because our results are better than others. No. We are different because we have a unique approach to building and managing our company, the values we share, and how well we optimize our tasks.Despite the formula we’ve developed, we don’t outsource anything. We are all-in-one digital marketing agency with a fully equipped in-house team and two locations of operation. And lastly, we have been specializing for years in Food Industry Digital Marketing, which lets us gain so much understanding in this industry that we don’t guess, we do precisely what’s needed, and it’s working with no doubt.

Key Takeaways: Restaurant Paid Ads—Top PPC Questions to Ask an Agency

  1. Experience in Restaurant Campaigns: Ask if the agency has experience running successful PPC campaigns for restaurants, as industry knowledge is crucial for effective targeting.
  2. Budget and ROI Expectations: Clarify the expected budget and how they measure return on investment (ROI) to ensure their approach aligns with your financial goals.
  3. Ad Platforms Expertise: Inquire about the platforms they specialize in, such as Google Ads or social media, and how each platform can help reach your ideal customers.
  4. Ad Strategy and Targeting: Request details on their strategy for targeting customers—understanding their methods helps ensure your ads reach diners in your area.
  5. Reporting and Transparency: Make sure the agency provides transparent, regular reports showing campaign performance and key metrics so you can track results.

Need help boosting your restaurant’s visibility with paid ads? Contact us today to discuss creating a PPC campaign that attracts more customers to your business.

What's now?

We think you may have already reconsidered your choice of candidates.

If so, that's for good. One last thing to expect from potential Paid Agency is some free value. We mean REAL. What could it be?

Any project starts with planning and building strategy. Paid Advertising is no exception.

Request your free Paid Ads forecast to predict your daily ad spend & ROAs

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